The real selling point for MLMs is that distributors can make money in two different ways. The first is money made from commissions from direct selling to consumers. And the second way to make money with an MLM is from the commissions made from sales of distributors below you in the pyramid (these are sometimes referred to as recruits or downline distributors).
I’d like to point out a few things: statistically something like 96% of businesses fail within the first 5-10 years, which is a much more impactful loss, both financially and time wise, than the few hundred dollars one puts into whatever product they’re using in MLM. So realistically the success rate as a “self employed business owner” with MLM is probably a bit better than it is with launching a traditional business, or at least consistent with it. It takes discipline and tenacity that many people don’t have- that’s why they chose to remain employees in the first place.
Instead of focusing on just the product, the MLM distributor wants you to buy the product and become a distributor.  You will usually be invited to come to a conference at a local hotel where the higher level distributors (sometimes called diamonds) come in to pitch the product and get everyone emotionally excited about where this magnificent new business can take them.
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Multi-level marketing businesses sell a variety of products from vitamins to vacuum cleaners. Starting a MLM business makes you responsible for not only selling but also recruiting a sales team. Keeping your employees motivated is a challenge. You also have to create a payment structure that rewards salespeople sufficiently to keep them happy and at the same time grow earnings for the company.
I recently spoke with San Diego based, Vicki Martin, about her experience with Rodan + Fields. Here's her take on her home business and why the opportunity was so appealing for her and her family, "The decision to join Rodan + Fields Dermatologists came easily. Since 2008 the construction industry [which I was previously in] has been hit hard by our economic downturn and my income has been greatly affected. We were working harder for less like many of our friends. Being part of Rodan + Fields Dermatologists is allowing me to work with highly educated people who share a passion for business and for teamwork. Building a recurring, residual income that grows month over month is going to give my husband and I the peace of mind and financial freedom that is so vitally important to our future. My skin looks better than ever. And, I get to work my job around the rest of my life instead of the other way around."

Below is a screen shot of a program called Zennoa which l reviewed and was in the pre-launch stage. Google did not even know that program exists and ANY website could have ranked for that search term. There is really no point in wasting valuable time flogging dead horses. There is no need for another review of Empower Network, Vemma or those MLM ancestors … LOL.


MLM companies have been trying to find ways around China's prohibitions, or have been developing other methods, such as direct sales, to take their products to China through retail operations. The Direct Sales Regulations limit direct selling to cosmetics, health food, sanitary products, bodybuilding equipment and kitchen utensils. And the Regulations require Chinese or foreign companies ("FIEs") who intend to engage into direct sale business in mainland China to apply for and obtain direct selling license from the Ministry of Commerce ("MOFCOM").[63] In 2016, there are 73 companies, including domestic and foreign companies, that have obtained the direct selling license.[64] Some multi-level marketing sellers have circumvented this ban by establishing addresses and bank accounts in Hong Kong, where the practice is legal, while selling and recruiting on the mainland.[10][65]
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The overwhelming majority of MLM participants (most sources estimated to be over 99.25% of all MLM distributors) participate at either an insignificant or nil net profit.[12] Indeed, the largest proportion of participants must operate at a net loss (after expenses are deducted) so that the few individuals in the uppermost level of the MLM pyramid can derive their significant earnings. Said earnings are then emphasized by the MLM company to all other participants to encourage their continued participation at a continuing financial loss.[13]
As the owner, you are the face and voice of the product whether you like it or not. Expect to spend an inordinate of your time managing people, their emotions and expectations. The heavy reliance on residual income means that your income stream may dry up suddenly if a salesperson fails to meet his quota. This could easily happen, because in many cases that salesperson must not only be accountable for his sales, but of the sale people he recruits under him. These are people he may not know. Therefore, your earnings potential is limited by the selling ability of others not directly under your control. A MLM business may strain your personal relationships. Lower-tiered salespeople, particularly those within your circle of family and friends, may harbor ill feelings if they fail to advance within the organization.
It was not until August 23, 2005 that the State Council promulgated rules that dealt specifically with direct sale operation- Administration of Direct Sales (entered into effect on 1 December 2005) and the Regulations for the Prohibition of chuanxiao (entered into effect on 1 November 2005). When direct selling is allowed, it will only be permitted under the most stringent requirements, in order to ensure the operations are not pyramid schemes, MLM, or fly-by-night operations.
Your comment and it’s militant nature are the EXACT OPPOSITE of what I believe the doTERRA culture is founded upon. I hope anyone reading this thread choose to look past your article and it’s attack on YoungLiving when basing their decision as to which company they choose to go with. I want them to know that the manner in which you needlessly attacked them is in no way a representation of all the other reps nor the company itself.
A 2018 poll of 1,049 MLM sellers across various companies found that most sellers make less than the equivalent of 70 cents an hour. Nearly 20 percent of those polled never made a sale, and nearly 60 percent earned less than $500 in sales over the past five years.[42][43] Nearly 32 percent of those polled acquired credit card debt to finance their MLM involvement.[44]
I want to start off with saying great video above and the information is very thorough. I will be following your advice and guidance to get my new business going. I am very new to the Network Marketing industry but have been introduced to a new Tech Company (called VIV) that has a phenomenal, once in a lifetime opportunity to get into their Founders Circle. I would really like your input on what you think, the link to the video that explains the founders circle is shareviv.com.

Wild claims is seen most in health and wellness companies in which reps boast that their products cure ailments or work miracles. Outlandish hype is a red flag in any industry, including direct sales. A successful business is founded on quality products. If the company you're considering joining has bizarre products or products that seem too good to be true, use caution. The last thing you want your name tied to is a faulty product or a product which is the focus of litigation.
Wild claims is seen most in health and wellness companies in which reps boast that their products cure ailments or work miracles. Outlandish hype is a red flag in any industry, including direct sales. A successful business is founded on quality products. If the company you're considering joining has bizarre products or products that seem too good to be true, use caution. The last thing you want your name tied to is a faulty product or a product which is the focus of litigation.
I’ve been invited by two people to join MLM businesses. I tried to explain to the first one that she was involved in a legal pyramid scheme, but once you’re sucked in, it’s like you’re brainwashed. When the second person came along, I didn’t even bother trying to talk him out of it. I wrote a post about MLMs back in June and came to the same conclusions that you did.
I thought this article was fantastic. I currently work with an MLM and love it, but I definitely can see why MLM’s would have flaws. However, I also know for me it wasn’t about selling as much as it was SHARING. I have experienced more than a product, I have been able to share the gift of health and the gift of the business itself. I absolutely love it and people who join me in this mission are as passionate as well! I believe when we look at really loving people where they are and actually caring, success will come and not the other way around. That’s the only way I’ve been able to see it happen! Any who, thanks for the tips!

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I love love love this article! I’m a business growth coach who works with small business owners and often leaders from other MLM’s. From time to time I’ll get someone who has been struggling significantly even getting started and I find that it’s sheer absence of knowledge of the numbers. They are still under the impression that if I get three, and they get three then we’re all going to be millionaires. It’s very sad but the truth is not being told. Being in an MLM is hard. But it is very doable. I have had significant success in the past, while I am not in an MLM now. Nor do I want to be, you must be all In to make it work. Thank you for sharing this. I would love to interview you on one of my webinars
Multi-level marketing is a legitimate business strategy, though it is controversial. One problem is pyramid schemes, which use money from new recruits to pay the people at the top, often take advantage of people by pretending to be engaged in legitimate multi-level marketing. You can spot pyramid schemes by their greater focus on recruitment than on product sales.

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An issue in determining the legitimacy of a multi-level marketing company is whether it sells its products primarily to consumers or to its members who must recruit new members to buy their products. If it is the former, the company is a legitimate multi-level marketer. If it is the latter, it could be an illegal pyramid scheme. The Federal Trade Commission has been investigating multi-level marketing companies for several decades and has found many that blur the lines between the two. According to industry data, there are 90 million members worldwide, but relatively few earn meaningful income from their efforts. To some observers, that reflects the characteristics of a pyramid scheme.
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As non-employees, participants are not protected by legal rights of employment law provisions. Instead, salespeople are typically presented by the MLM company as "independent contractors" or "independent business owners". However, participants do not possess a business in the traditional legal sense, as the participants do not hold any tangible business assets or intangible business goodwill able to be sold or purchased in a sale or acquisition of a business. These are the property of the MLM company.
No matter what you are selling online, your chances are much higher that these business opportunity buyers will actually take action, than with a list of bizopp seekers.  Bizopp buyers are actively looking, researching and buying the things they feel they need to increase their income.  And when it comes to increasing their income, people can become locked-into a product that is appealing.
There is nothing new about people failing; yes, they fail – at lots of things. We could spend months trying to discover why people fail in their marriages, school, jobs, etc. Do I have compassion and feel for them when they can’t make it work. Yes, of course! But I can’t jump into their bodies and make choices and live their life for them. It’s their choice – quit or find a way to keep going. MLM is a business and not everyone will succeed. Will I make money from my HARD EARNED customer base? Yes! Do I feel bad because I make a commission. No! EVERY business owner makes money off their employees – other wise they would not be in business. Do Brick and Morter Business Owners feel bad that they are making millions and they are paying their employees minimum wage??? Of Course Not. That is just the nature of business. So why are you feeling “bad” that you made money? Did you tell your recruits that they could do what you did to make money ? You see, there is a difference in selling a product to a customer and telling a person they can “get rich quick” and do nothing to get there. Those people will fail every time when they listen to such lies. hoilictictouch.com Get Oiled!
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