Some MLM reps will promote their business as a "job" or use other description​s to lure prospects. MLM isn't a job, it's a business. Any MLM rep promoting "employment" is using deception and isn't someone you want to work with. Other deceptive (and often illegal) practices include making income guarantees or suggesting you'll make money doing very little. 
I love love love this article! I’m a business growth coach who works with small business owners and often leaders from other MLM’s. From time to time I’ll get someone who has been struggling significantly even getting started and I find that it’s sheer absence of knowledge of the numbers. They are still under the impression that if I get three, and they get three then we’re all going to be millionaires. It’s very sad but the truth is not being told. Being in an MLM is hard. But it is very doable. I have had significant success in the past, while I am not in an MLM now. Nor do I want to be, you must be all In to make it work. Thank you for sharing this. I would love to interview you on one of my webinars
Create a website. Be sure to check the policies of the company you're working with to see what they allow regarding websites. Many MLM companies offer you your own website or a page on their website, and others allow you to make your own. If you can, you should create your own website, because you should try to differentiate yourself from your competitors. If you're not allowed to make a website directly about your business, then make one covering a topic related to your business. For example, if you sell health and wellness products, then start a health and wellness website or blog. You can hire someone to design and build a site for you, or you can use a platform like Squarespace, Wix, Wordpress, or HubSpot to build your own.
Another issue that Amway and other companies were dinged for was how reps would lure people into coming to a "meeting" to hear how they could "leverage time and money." There are two problems related to this. The first is that many companies, in safeguarding their brand, don't allow reps to advertise their name. This practice means reps have to find a way to entice people to learn about them without saying the company name, which can seems suspicious.
Compensation Plan: Similar to the plan, this outlines all the ways reps earn money. To be legal and not a scam, the focus when it comes to earning money needs to be on the sales of products and services, not on recruitment of new members. Along with commissions on sales made by you and your team, many companies pay bonuses and increase commission splits based on volume of sales.
We are experts in Network Marketing Lead Generation, and know what it takes to find the right type of serious opportunity seekers that are ready to invest time and money in a legitimate business. These leads are hungry to be sold the right biz opp, and buy now. Contact us today so that we can discuss your marketing budget and figure out a Biz op lead program that best fits you and your organization. When you buy network marketing leads you want to be partnered with LavaLeads.com
Our Real Time Short Form Leads are the greatest thing around when it comes to Home Based Business and MLM leads! These leads are the freshest possible! Here’s how it works: a person accesses the internet and requests information about working from home. Within seconds of when they click “Submit,” their information is emailed directly to you! By delivering the leads instantly, if you are logged onto your email, you are able to contact them immediately, possibly while they’re still online! Our high-speed technology will work wonders for you and you’re business! Real Time Leads are available in the United States only.
The following is a list of organizations that according to their website descriptions provide MLM lead lists. Database Systems Corp. is not affiliated with any of these organizations nor does it promote or endorse the products and services of these companies. These websites provide various types of leads including business marketing leads, business opportunity leads, opt in MLM leads, network marketing leads, home business leads etc.
Jason – I think you have to be more than careful in evaluating an MLM. I’ve researched around 50 and 60 and each and every one of them have turned out to be bad. Maybe one like Pampered Chef might be good, but I haven’t looked into enough. A more accurate statement would be that MLMs are like prisoners, there are some guilty people and some innocent ones. Also, there are some winning lottery tickets and some losing ones. I think you get the point.
“MLMs very rarely emphasize the extreme likelihood of failure, or the extreme likelihood of financial loss, from participation in MLM. MLMs are also seldom forthcoming about the fact that any significant success of the few individuals at the top of the MLM participant pyramid is in fact dependent on the continued financial loss and failure of all other participants below them in the MLM pyramid.” (Wikipedia)
The term “MLM company” isn’t exactly accurate because the company is not necessarily defined by the fact that it uses a multi-level marketing structure. Instead, a good MLM will be a product-centric company, meaning that it will be, for example, a cosmetics company that uses an MLM structure. Test the product of the company you are interested in; the product must be something that you would willingly advertise even if you weren't working for the company.
This article was really informative and honest! I’m not presently involved in an MLM and I don’t ever plan to be especially after reading this article and the comments below. Why? Well because of EXACTLY the kind of “networking” and “recruiting” that these companies and many of the people commenting on here are advocating. I have been bombarded on my facebook, and other social media from people I haven’t spoken to or seen in years. Its becoming constant, and I am not on social media to make money. Roden and Fields, shakeology, some girl I went to high school with is now trying to get me to buy leggins from her. I have a cousin that I actively avoid now because he is constantly steering every single conversation to Herbellife and why I NEED it to be healthy. Jesus. Its just enough already. I’m all for empowering people, and I love the idea of earning an additional income to take care of your family or yourself. But I could not imagine alienating or even just annoying friends and family in order to make an extra dollar. What I dislike most is that many of those that are recruiting make it seem as if they recruiting you simply because they want to “help” you or provide you with an opportunity. They make it seem as if they are doing this out of the goodness of their hearts, when really the actual motivation is line their own pockets with more money, because the more people you recruit for your team, the more money you make. That feels dishonest and slimy to me. Unless I’m asking for “help” or an “opportunity” I wish people would assume that I don’t need and am not interested in one!
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Writing and commenting in MLM niche forums is yet again another great way to generate free MLM leads. Network marketers hang out on forums reading, writing and asking questions. When a new expert shows up on the forum answering specific questions, the regular readers will go investigating to find out who they are, and a new relationship will start to form.
We are experts in Network Marketing Lead Generation, and know what it takes to find the right type of serious opportunity seekers that are ready to invest time and money in a legitimate business. These leads are hungry to be sold the right biz opp, and buy now. Contact us today so that we can discuss your marketing budget and figure out a Biz op lead program that best fits you and your organization. When you buy network marketing leads you want to be partnered with LavaLeads.com
“Joining an MLM is appealing to women who find hope in their promises of a better life: freedom, economic independence, and an endless supply of cheery trinkets. Despite professing quick-income prospects though, it’s difficult for MLM consultants to earn more than pocket change. When glitzy recruitment videos yield to the reality of suburban cul-de-sacs, people selling for MLMs can be plunged into debt and psychological crisis.” (Quartz)
With its anti-wrinkle cream and other products, Jeunesse promises to reverse the signs of aging, if temporarily. Jeunesse also sells products to reduce mental distraction, provide nutrition on the go, and help people lose weight. The company’s impressive live demos and message of remaining forever young have placed them on Inc.’s list of fastest-growing American companies.
Each company will have a different startup cost, which is a fee that new distributors must pay to begin distributing. Companies with high startup costs are more likely to be recruitment-centric MLMs. MLMs that focus on recruitment are generally called pyramid schemes, or schemes designed only to tie down new recruits instead of selling quality products to interested customers.
I recently spoke with San Diego based, Vicki Martin, about her experience with Rodan + Fields. Here's her take on her home business and why the opportunity was so appealing for her and her family, "The decision to join Rodan + Fields Dermatologists came easily. Since 2008 the construction industry [which I was previously in] has been hit hard by our economic downturn and my income has been greatly affected. We were working harder for less like many of our friends. Being part of Rodan + Fields Dermatologists is allowing me to work with highly educated people who share a passion for business and for teamwork. Building a recurring, residual income that grows month over month is going to give my husband and I the peace of mind and financial freedom that is so vitally important to our future. My skin looks better than ever. And, I get to work my job around the rest of my life instead of the other way around."
The legal distinction between MLMs and traditional pyramid schemes has been characterized by many authorities as a legal fiction. Jurisdictions that retain a legal distinction between MLM pyramid businesses versus illegal pyramid schemes retain said distinction on two key distinguishing features: 1) that MLMs always encompass the sale of actual products/services, while traditional illegal pyramid schemes ordinarily do not (though sometimes they do), and 2) that climbing an MLM pyramid is overwhelmingly statistically improbable (especially to its highest participant levels) but not theoretically impossible, whereas climbing a traditional illegal pyramid scheme is both statistically and theoretically impossible.[citation needed]
“I wouldn’t be where I am today without the knowledge I gained from [Michael’s] live events and training CDs. Two MUST-HAVE [programs] in your CD library should be ‘The Total Success Pack‘ and ‘Building a Better Life.’ I’ve listened so many times I’ve lost  count. PRICELESS information for your journey to success in business and in life… ‘Easy to do. Easy not to do’ The choice is yours.”

Below is a screen shot of a program called Zennoa which l reviewed and was in the pre-launch stage. Google did not even know that program exists and ANY website could have ranked for that search term. There is really no point in wasting valuable time flogging dead horses. There is no need for another review of Empower Network, Vemma or those MLM ancestors … LOL.
The main website a lot of people use when they are online is social media. These websites are where you can sit there and talk to anyone around the world that you know, and chances are that most people you know have an account on these kinds of things. You’ll want to make sure you do some looking into making a business account, because marketing through your personal profile may not do so well for you. Social media sites are free to use, but they also have ways you can pay for ads that go out to people.
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Once you’ve made your connections, presented your opportunity, validated you and your company, ask for the sale! So many opportunities are missed simply because a person was too busy connecting and chatting, instead of asking for the business. You are looking for serious people to join and become a part of your team, don’t forget to ask. The experience and hands on training you get by just getting on the phone and making calls, is priceless. The more you are calling leads, the better you will become.
Perhaps the only real way to reach free leads is to network with other, more experienced marketers, and perhaps get them to share their lists as a way to get you off the ground. With this, you aren’t really getting free leads as such – more leads at no up-front cost. The other marketers will usually expect that you will send commission to them for the sales that you make.
Kay, you don’t need a lot of money to buy essential oils, NOT AT ALL! Specifically now that distillers will sell directly to small businesses with very minimum amount, your $100 will buy you a lot actually. Averagely, your cost with MLM in a single bottle will be around 25x-30x more. So it is not the cost; but the business set-up (packaging, presentation, etc.).
6. MLM trade journal advertising. A well-written and properly placed ad can generate some good contacts. But don't expect thousands or even hundreds of inquires. These publications are read by experienced distributors who see lots of offerings. Yours must stand out in order to compete. Many publications will offer you a press release to accompany your ad that will greatly enhance your inquiries.
MLMs are successful because they provide tempting possibilities — the more you recruit, the more you sell, and the more you make. The possibility for income seems almost endless. However, only a few companies can make this dream a reality. So how do you spot the good ones from the bad ones? Look at the product. If the company has put time and money into creating a valuable product, they will put time and money into selling it.
Have you ever thought about running your very own Classified Ads site? Imagine not having to worry about hosting, maintenance, backups, or any of the other hassles that comes with running a classifieds site. With the Youmongus Ad Network we will setup your own classifieds site, with a domain name of your choice, and you'll be able to charge for ads, run banner ads, and build a large and successful ad site.
Truthfully, this is a difficult marker because the BBB routinely marks home business opportunities low simply because they're involved in working at home, not based on any investigation. However, you can see if there are complaints and how the company dealt with them. If a company is responding to and fixing problems (all companies in every industry will have customer service issues), that's a good sign. However, if they fail to respond or offer help, that is a red flag. 

I am not at all saying that someone can't find leads and get sign-ups from some of these systems. However in the end, network marketing is about creating relationships. If you are looking for fast, SHORT-TERM money... Google MLM leads and go to town. If you are looking for a long-term, consistent income... get to know your upline and learn how they became successful. I, personally, have yet to talk to a truly successful network marketing professional that has told me about any 'shortcut' to success.
Agree with most of your comments. Born and raised in the corporate community, we never even considered a MLM until came across one after retirement. Looking back we would have looked seriously at the industry much earlier. In any event, we had one good run until management made a few very bad decisions…killing 40 % of our business. But now we’ve found a new home with WGN. Among the many differences is they’re a technolgy company operating as a MLM…go figure.
The Federal Trade Commission issued a decision, In re Amway Corp., in 1979 in which it indicated that multi-level marketing was not illegal per se in the United States. However, Amway was found guilty of price fixing (by effectively requiring "independent" distributors to sell at the same fixed price) and making exaggerated income claims.[47][48] The FTC advises that multi-level marketing organizations with greater incentives for recruitment than product sales are to be viewed skeptically. The FTC also warns that the practice of getting commissions from recruiting new members is outlawed in most states as "pyramiding".[49]
I think you showed how poor your research is when you tried to claim that MLM’s proper name is referral marketing. I guess Money Magazine got it wrong in 1987? http://money.cnn.com/magazines/moneymag/moneymag_archive/1987/06/01/83883/index.htm or maybe USA Today did last year: http://www.usatoday.com/money/industries/retail/2011-02-07-multilevelmarketing03_CV_N.htm ?
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I think you showed how poor your research is when you tried to claim that MLM’s proper name is referral marketing. I guess Money Magazine got it wrong in 1987? http://money.cnn.com/magazines/moneymag/moneymag_archive/1987/06/01/83883/index.htm or maybe USA Today did last year: http://www.usatoday.com/money/industries/retail/2011-02-07-multilevelmarketing03_CV_N.htm ?

Each company will have a different startup cost, which is a fee that new distributors must pay to begin distributing. Companies with high startup costs are more likely to be recruitment-centric MLMs. MLMs that focus on recruitment are generally called pyramid schemes, or schemes designed only to tie down new recruits instead of selling quality products to interested customers.

When you work with us, you are working with one of the most established firms on the internet in terms of genuine, qualified leads. You can receive leads that are from 0 to 75 hours old or go for a longer view to select leads that are between 7 and 10 days old. If you would like the best premium “aged” leads, we have leads that are 30 days or older waiting for your contact.


To put these statistics into context, John compared them with the failure rates for traditional small businesses using the Small Business Administration’s statistics for 2008. And he discovered that 44% of small businesses survive at least four years, 31% at least seven years, and 39% are profitable over the life of their business. In 10 years only 64% of small businesses fail.
I totally agree, Mary. You can lose soooo much more just by opening up a small storefront business. I was in the Spa Industry and then the economy tanked in late 2008. I did not renew my lease in 2009. Lost my several hundred thousand dollar build-out. Lost so much more than taking an MLM business seriously. Even if I would have front loaded on a ton of product, I still would have been better off. People spend $750 and get some business cards then do nothing and blame MLM.
Melaleuca, Inc. is listed as a Direct Marketing Company. The company contracts with independent marketing executives who refer customers to Melaleuca that purchase its various lines of nutritional, pharmaceutical, personal care, household cleaning, and pet care products. They also offer travel, phone and credit card services. Customers receive discounts if they order a minimum monthly product supply, but are not required to maintain an inventory of products. The company states that it offers a “Satisfaction or Money Back Guarantee”.
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